Rakuten Affiliate Network

Rakuten Affiliate Network is one of the largest Affiliate Networks in the world and one of the leading two networks in Canada. Specific to Canada, it has become one of the most involved networks in the country; the only Affiliate Marketing Symposium/conference by a network in the country is the one put on every year in Toronto by Rakuten Affiliate Marketing.

LinkShare Corporation (Rakuten Affiliate Network) was originally founded in 1996 by Stephen Messer and Heidi Messer and is headquartered in New York City. It is one of the oldest affiliate networks still in existence today. Rakuten acquired LinkShare in 2005. Rakuten LinkShare was re-branded to Rakuten Affiliate Network in 2014.

As of this writing, the Rakuten Affiliate Network has just over 1500 advertisers working with it. In Canada, they have about 63 Advertisers promoting themselves on the Canadian specific network and almost 800 advertisers overall that ship into Canada. Some of the top advertisers in Canada count on the Rakuten Affiliate Network as their Affiliate Marketing partner. Advertisers such as Walmart, Bloomingdales, Canada Post, Dell, Foot Locker, HP, Joe Fresh, Kobo, Wagjag, Lacoste, Leap Frog, Lacome, Lego, Macy’s, Microsoft, Starbucks, The Body Shop, and Toms Shoes, among many others.

Thousands of publishers also count on the Rakuten Affiliate Network every day to be matched up with suitable advertiser relationships and to manage the affiliate payment processing.


Rakuten Affiliate Network continues its popularity as seen by its #1 Affiliate Marketing Network placement by research and consulting group mthink.




Rakuten has offices around the world and provides marketing services including affiliate, search, mobile, lead generation, display and attribution. Rakuten continues to acquire leading companies in digital marketing so as to deliver the highest levels of specialization in the industry.

For all Rakuten Affiliate Marketing updates and acquisitions, please visit their Press Release section.

press release


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